Reaching Out To Your Customers – SWBN Business Snippet #18

Written on January 18, 2010 by in Customer Service

I walk into many small businesses almost on a daily basis and less than 1 in 50 will offer a way that they can stay in touch with me. Every small business should be making their current customers feel like celebrities for shopping with them. The attitude that people walking in the door are just walking wallets is a hangover from the greedy 80′s. Get to know your people by name, face and email address. Send them Christmas cards and birthday greetings, and they will keep coming back.

Thanks to ClintJCL for the image

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